Burraq IT Solutions

Course outline of SEO with Yoast Plugin

Introduction to WordPress

• Setup
• org & wordpress.com
• Understanding of  WordPress
• Word press installation on Live Server
• Word press Installation on the local server
• User dashboard

Word press Working Environment

• Themes
• Plugins
• understanding of word press Dashboard
• version, Release & Verification
• Themes & Plugins Compatibility
• Upgrade Your word press to the latest release

Administrative posts

• Category & Tags Selection
• Title & content
• Featured Images

Administrative Pages

• What is the diff b/w page &post
• Basic web page creation
• Parent pages creation
• HTML to extend content

Administrative Menu

• Create your 1st menu
• Add page to your menu
• add post
• Re-Arranging and removing menu items
• Custom Links

Hyperlinks Insertion

• Hyperlink to Download File
• Hyperlink with an external website
• Hyperlink To internal webpages
• Removing Hyperlinks

Shortcodes

• Shortcodes Definition
• Uses of Shortcodes
• Examples

Website Settings

• General setting
• Permalinks
• Reading settings

Media Library

• Default width & height settings
• Creation of Image Files
• Folder Structure(Default Month Year)
• Manage and Upload Media Files

Themes & Plugins

• Plugin Definition
• Plugin Download method
• Install, update and Delete Plugins
• Add content and media to the theme
• Plugin up-gradation, maintenance, and Administration
• plugin example(how it works)
• Content form creation

Widgets

• widget Definition
• Add and Remove Widgets
• Types of widgets (Images, Text, Photos, etc.)

Sidebar

• Sidebar Definition

Slideshow

• Images upload for Slideshow
• Usage of Themes Built-in Slide Show
• Slideshow plugins
• Slideshow add to the web-page
• Slideshow add to the sidebar

Buttons

• Plugins to Add Social media buttons
• Social Media buttons to the widget

Dive (Word press page Builder)

• Installation of Dive Themes
• Components Of Dive Themes
• Text Editor Of Dive Themes

Search Engine Optimization

• Introduction & History
• Different search Engines
• Development Growth of Search Engines
• SEO Benefits
• How to Search Engine Works(Google)

Basics of On-Page  SEO with WordPress

• Terminology of search Engines
• SEO Success Factors
• Ranking On Google
• High Ranking Advantages

Why Keywords are is important factor Of SEO

• What are keywords?
• uses of keywords in website’s marketing
• keywords research tools(keyword planner, AHREF, SEMRUSH)
• use of keywords in webpages
• High & Low priority keywords
• build Excel sheets of Keywords
• formulas to get find the best and main keywords to the best match your business

Types of SEO

• On-Page SEO
• OFF-Page SEO
• Technical SEO

On-Page SEO using Yoast in WordPress

• On-Page SEO intro
• how to use keywords
• URL, Title, Meta description
• Algorithms to use keywords on webpages
• what types of images you are used in on-page SEO
• Image ALT Text
• Image Crawling and Indexing
• Diff b/w crawling and indexing
• XML Sitemap
• txt
• Anchor Text(fundamentals of Anchor Text)
• Internal linking
• Google search console

Off-Page SEO & Link Building

• Analyze Your Keywords
• Traffic Analyzation
• Backlink Prioritize according to Google
• Keyword Ranking
• How to analyze Your Competitors

Course Description of Yoast  SEO

BITS training of SEO with WordPress

BITS offers you the best course of WordPress search engine which will increase your organic traffic on your website. Our goal of designing this course of yoast wp is to make maximum sales at the minimum cost of your marketing campaign. If you want to know the new markets trends and want to purchase a market share, then Yoast SEO online training course is perfect for this purpose. If you are using Yoast SEO plugin on your website, you will get the most targeted and organic traffic.

If you are looking for the best institute for on-page SEO training +with Yoast, then BITS offers SEO training with WordPress in Lahore and all other major cities of Pakistan. If you are feeling that your website or an e-commerce site getting less organic traffic, then this is time to review your ON-PAGE  SEO strategies. From Google point of view if you are using and following all strategies, as per the standard line of Google, then this is sure that your site will get deserving traffic from different search engines including Google, Yahoo, Bing, etc. The best strategy, as per the google standard is to follow White Hat SEO strategies and avoid all the Black Hat and Grey SEO strategies and techniques.

BITS is one of the best IT Training institutes having all instructors who are all masters of their subjects. BITS’ aim is that every learner becomes a professional at the end of the course of WordPress search engine optimization. BITS  is a Yoast SEO academy that offers the best SEO training using Yoast and Elementer. BITS will teach you how to use Yoast SEO variables in On-Page SEO. This course is designed to keep in mind the best and latest updates and techniques of marketing, as we did in our course of SEO training in Lahore. This On-Page SEO training in Lahore is for those who are running their own online business are working in an organization.

Learning of On-Page SEO with word-press.

There are a lot of web-building platforms, but if you want to design your website in the light of SEO then surely you need a tool that is most user-friendly easy to use that is surely  WordPress. WordPress is designed especially to keep in mind search Engine Optimisation whether you are using WordPress blogs or WordPress sites.  This doesn’t mean that you have no need for SEO that will improve your organic traffic on your website. This training will focus on the learning of On-Page SEO with WordPress and students will be able to hold a strong grip on search engine optimizatio.